Monday, June 10, 2019
Corporate strategy case Essay Example | Topics and Well Written Essays - 2000 words
Corporate strategy case - Essay ExampleThis essay stresses that the company has not only achieved the goals in term of revenues but also in terms of rapid expansion and differentiation. The company has always met the requirements of the guest and focuses on WE attitude rather than I attitude. The company considers the customers to be their most valuable asset and to satisfy their requirements of healthy and hygienic lifestyle is companys priority. The company has always exceeded the customers expectation in shopping experience this is to make the customer loyal. The company does not focus much on advertisement budget as according to them their customers are enough for publicity and advertisement. The company has also acquired smaller competitor like Wild Oats, which shows the companys success and its determination to acquire smaller rivals to furnish the company with opportunities to prosper in the commercialise and to provide the market with different locations. In order overco me increasing challenges and competition in the industry, the management of Whole Foods should work on further enhancing and modifying the overall in unified strategy. This paper makes a conclusion that Whole Foods is operating successfully in local and international markets. The company should work on further improving its corporate and management level strategies in order to maintain the competitive advantage over other competitors and improve the overall performance. This is important to capture more market share and increase the profitability of the organization.
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